GERMAN CENTRE MOSCOW

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“THE CONSTRUCTION PARTY” — German Centre Moscow Pre-opening event

Target Audience: Russian & German media representatives, potential tenants, Moscow officials, clients and potential partners of German Centre, heads of leading German companies operating in Moscow

Aim: Announce the German Center opening in Moscow, promote LBBW Bank as a partner and sponsor of the event, attract potential tenants, reflect German heritage (Baden Wuerttemberg) of the brand, create an unusual event, entertain and inform about the project

How: Using the construction theme as main element for the entertainment, catering and decoration.

Results:450 guests, extraordinary decoration, positive feedback from client, guest and press